The Wait is Over, is one of my favorite gospel songs and the perfect title to announce the launch of our new brand. There are times in life when you just need a fresh start and I have learned that our businesses and brands are no different. My heart is overjoyed!
Working with Kathryn and Crème Brands, I spent several months delving deeply into my heart and the heart of the business to identify and define our core values, mission and how to articulate my love and joy for the work that my team and I do and the clients that we serve.
It was an emotional journey that forced me out of my comfort zone and to surrender to a new business model and direction for the company. Ultimately it freed me to fully submit to the creative side of myself that I continuously fought against over the years. There is nothing more freeing than surrendering to our God given gifts!
The second phase in the transformation process was partnering with an amazing designer who could create a visual manifestation of my dream and all that the brand encompassed. I found the perfect partner in Fancy Girl Design Studio. Patricia took my words and heart and breathed life into them with her design and coding skills. She is an inspiration for any girl or woman who wants a career using coding skills to bring beauty to life!
The image below is a collection of the spaces, trinkets and colors that inspire my heart and are representative of what I wanted the brand to become.
And in this final phase, the launch, I have to thank my family, my Listen Girl sisters and especially my mentors; Shaun Cox, Rhiannon Bosse, and CeCe Todd for their unwavering love, kindness, authenticity and support for not only believing in me, but for helping me to cross the finish line. When my health failed me last year and I had to press pause on almost all aspects of my life, these women lent me their strength, they prayed for me and with me and when I was fully recovered, they celebrated with me and each, in a way unique to her individual gifting, helped me make it to this moment!
My heart is so grateful for them and for the opportunity to be of service to you: brides, grooms, families and businesses in New Jersey, New York and beyond!